Our Faculty


Traci Webb, AP, PKT, CMT is the Founder and Program Director of the Northwest Institute of Ayurveda which is located in Arcata, Humboldt County, Northwern California.  Traci is the Institute's primary educator and curriculum designer. She offers a limited number of Ayurveda  Sessions. Traci practices and teaches Ayurvedic Medicine,  Ayurvedic Health and Life Coaching, Ayurvedic Yoga, Ayurvedic Aromatherapy, Ayurvedic Massage and Panchakarma.  She is a certified Ayurvedic Practitioner, SVAyurveda Pranavidushi Pulse & Marma Therapist,  Vedic Astrologer, Panchakarma Therapist, Aromatherapist, and California State Certified Massage Therapist. 

Traci is an Ayurveda Activist with a Bachelor’s degree in Psychology, who believes that RADIANT HEALTH COMES FROM A RADIANT LIFE!  She believes that by optimizing all areas of our life and living in harmony with nature - health happens.  This is why we combine the ancient wisdom sciences of Ayurveda and Yoga with the most cutting edge modern self-empowerment skills, psychology, and habit evolution.

Traci is currently pioneering the world's first Ayurveda Health & Life Coach training program called Ayurveda Life MasteryTM,  where she is training the HEALTH & LIFE OPTIMIZATION EXPERTS OF THE FUTURE.  Together they are co-creating a planetary shift in "health care" consciousness innovating the "Health & Life Optimization Model" of the future.

Traci trains Ayurvedic Health & Life Coaches, Ayurvedic Practitioners, Ayurvedic Herbalists, Ayurvedic Aromatherapists, and Ayurvedic Massage Therapiststo be the health leaders of the future, empowering themselves and their clients to optimize their health, transform their life and become the change they wish to see in the world. 

Traci has studied and practiced yoga and ayurveda since since 1991. She has been in clinical practice since 1997 and has been teaching ayurveda,  ayurvedic massage, yoga, panchakarma (detox), ayurvedic aromatherapy, ayurvedic facials, and leading women's groups since 2000 out of various centers, schools and founded the Northwest Institute of Ayurveda in 2006 in Arcata, CA. 

Traci is a 12+ year student of her beloved teacher Vaidya RK Mishra whose special lineage knowledge she respectfully and joyfully passes on in all of her programs and trainings.

Traci is a past member of the Board of Directors for CAAM (California Association of Ayurvedic Medicine) and is currently a professional level certified Ayurvedic Practitioner through NAMA (National Ayurvedic Medical Association).

She is the author of several Ayurvedic texbooks including Ayurvedic Living, Ayurvedic Massage Manual, Aromatherapy Training Manual, and Ayurvedic Assessment Manual. 

Traci has relocated from the hustle of Orange County to her favorite part of California - Humboldt County, where she lives her Ayurvedic lifestyle dream along the redwood coast with her husband.



"To say that the Northwest Institute of Ayurveda has transformed my life would be an understatement.  I came to Ayurveda broken, fragile and scared. I emerged happy, healthy and confident. From the bottom of my heart, I highly recommend all of the NIA programs." ~ A.H., Ayurvedic Practitioner, Ayurveda Life Mastery (formerly Ayurvedic Living Program) & Ayurveda Herbalist Program Graduate

"Thank you for teaching this Ayurvedic Self-Care Immersion class. I am so happy to have the tools to create a healthy life for myself and my family. The information I received is invaluable. I will definitely recommend this class to my friends"

"I am so happy to have the tools to create nutritious meals for my family.  The information I received is invaluable.  I would definitely recommend it to my friends. Thank you!" Ayurveda Cooking Immersion ~K.G.

"The Ayurveda Herbalist Program has provided me with many valuable skills that I use both in my personal and work life.  After completing the Ayurveda Life Mastery and Ayurvedic Practitioner Program, I developed the confidence to launch an Integrative Health Program at my work place. I now offer holistic consults, and prepare personal ayurvedic herbal formulas for to my patients. I have an active practice in medicine as a Nurse Practitioner in a Community Health Center and am required to see 16-20 patients per day addressing simple and complex health problems. I have studied many alternative health modalities over the years, but my knowledge of Ayurveda has allowed me to identify and treat the dosha out of balance and look more deeply at the root issues. The program gave me a plethora of practical knowledge that I continue to utilize in my practice."  ~  L.H., Ayurvedic Practitoner, Ayurveda Life Mastery (formerly Ayurvedic Living Program) & Ayurveda Herbalist Program Graduate, Arcata, CA 

"Don't miss out on an opportunity to spend time with Traci while she immerses you in Ayurvedic lifestyle medicine, her specialty and my favorite aspect of the Ayurvedic canon. Love you Traci!" ~ S.R. (Ayurvedic Self-Care Immersion & Ayurveda Life Mastery)

"Thank you for offering this class. I am so excited to get this glimpse into this beautiful system. I feel this body of knowledge to be what I have been searching for. Thank you so much!" ~ J.L.

"Not only am I feeling amazing, but my whole family is too!  Thank you for all your support and guidance."  

"I could write a novel about everything I learned in the Ayurveda Life Mastery. The love, support and intimate experience that I had in all of the NIA programs would be impossible to get in larger schools. There were lifelong bonds formed among the teachers and students. On a regular basis we laughed, cried, sang, cooked, chanted, dreamed and held space for each other."